
About Red Combining global expertise with local customer service, RED offers value, dependability and novelty. The RED brand represents a mark of eminence, constancy and strength. We provide a variety of business solutions for our customers, including express, freight forwarding, storage, warehousing and distribution solutions. Our services operate 18 hours a day, 6 days a week. Strategic direction RED continues to focus on Express and Distribution services, with a growing focus on value-added, differentiated products. We aim to build a sustainable business in India, while looking to secure access to the Global Market Place. The RED Way Service Deliverance This approach comprises three key business objectives: • World Class Products: By differentiating RED’s product and service offerings through unique process capabilities, innovation, technical expertise and product branding • World Class Processes: By driving further improvement through benchmarking with world class performance levels and identifying, sharing and standardizing best Industry practices within the Company. • Selective Growth: By pursuing targeted, value-creating growth opportunities, both within and outside India. The RED Way will only be achieved through full involvement, motivation and engagement of all employees. It seeks to encourage and motivate employees, such that they are able to contribute effectively to the achievement of the Company’s strategic objectives. A significant communication and training effort is underway to achieve this goal and to ensure that RED has highly motivated and passionate employees, committed to delivering quality services on time every time. |